Provide counsel to corporations, associations and
other institutions facing threats to their reputation, branding
and positioning challenges and preparing new product rollouts
Recruit the following for qualitative research:
C Class Executives
Public and private sector VIPs
Key Opinion Leaders (KOLs)
Physicians
High level medical professionals, pharmaceutical
and insurance professionals
Pharmacy benefit managers (PBMs)
Think tank executives, fellows and scholars
Financial analysts
Media
Sports professionals
NGO Executives
General consumers
Extremely low incidence respondents
Moderate traditional and online focus groups
Conduct small group discussions such as dyads and triads
Conduct in-depth one-on-one interviews
Provide full length reports and/or presentations including
a summary and detailed analysis of results and recommendations
